Day 1 - October 30, 2020, 4 pm to 8.00 pm
4.00 pm to 4.30 pm
Welcome and talk on Impact of Covid Pandemic on Publishing
V Raghunathan, Chair, Bangalore Business Literature Festival, Former Professor, IIM Ahmedabad, Columnist and Author of best-sellers like Games Indians Play, Ganesha on the Dashboard, The Corruption Conundrum and Other Paradoxes and Dilemmas, Locks, Mahabharata And Mathematics : An Exploration Of Unexpected Parallels
4.30 pm to 4.45 pm
Branding Challenges in a Polarised World
Sudhakar Rao, Director-Branding, ICFAI Group
4.45 pm to 5.15 pm
Entrepreneur Professionals – A Well-kept Secret of Big Businesses & How to Grow This Tribe in India
Sudhir Sitapati, Author of The CEO Factory: Management Lessons from Hindustan Unilever, VP, Hindustan Lever Ltd
In Conversation with Srinivasa Addepalli, Co-founder of GlobalGyan, Former Chief Strategy Officer, Tata Communications
5.15 pm to 6.15 pm
Decoding India's Mega Scams
K Giriprakash, Author of The Vijay Mallya Story, Chief of Bureau Hindu Businessline
Pavan C Lall, Author of Flawed: The Rise and Fall of India’s Diamond Mogul Nirav Modi, Senior Journalist
Tamal Bandyopadhyay, Author of Sahara: The Untold Story, Senior Journalist
In conversation with Shankar P, Editor at Knowledge@Wharton, Former Resident Editor, The Economic Times
6.15 pm to 6.45 pm
An Expat’s Desi Chronicle
Vladi Ruppo, Author, Russian Expat, Senior IT Professional, Entrepreneur.
In conversation with Sumathi Chari, Co-founder PRHUB
6.45 pm to 7.30 pm
Writing on the Wall – How Authors are Influencing Climate Change & Sustainability Discourse
Navi Radjou, Co-Author of Do Better With Less – Frugal Innovation for Sustainable Growth, Winner of Thinkers 50 Award. Innovation and leadership advisor based in New York
Meghaa Gupta, Author of Unearthed – An Environmental History of Independent India
Harini Nagendra, Author of Cities and Canopies, Faculty at Azim Premji University
In conversation with Benedict Paramanand, Editor, SustainabilityNext
Day 2 - October 31, 2020, 4 pm to 8.00 pm
4.00 pm to 5.00 pm
Indian Start-Ups – Adventures and Lessons from the Trenches
Sidharth Rao, Author of How I Almost Blew It – Incredible Lessons from India’s Most Successful Digital Entrepreneurs, Founder of Webchutney
Rahul Chandra – Author of The Moonshot Games – Adventures of a Venture Capitalist, Founder of Arkam Ventures
Karthik Kumar – Author of Don’t Startup: What No One Tells You About Starting Your Own Business, Actor, Director and Comedian
In Conversation with T N Hari – Author of Say No to Jugaad – The Making of Big Basket, Advisor & Mentor to Startups
5.00 pm to 5.45 pm
Social Entrepreneurship – How to Get the Best of the Two Worlds
Madan Padaki – Serial Social Entrepreneur, Co-founder Global Alliance for Mass Entrepreneurship (GAME) & Head Held High
Madhukar Shukla – Author of Social Entrepreneurship in India : Quarter Idealism and a Pound of Pragmatism, faculty XLRI
Anuja Master Bose – Independent Advisor for Social Enterprises and Philanthropy
In Conversation with Smarinita Shetty, Co-founder and CEO, India Development Review
5.45 pm to 6.10 pm
Becoming You – The Inner Journey Chronicles
Alok Kejriwal – Author of The Cave - An Internet Entrepreneur’s Spiritual Journey, founder of Games2Win
In conversation with Caroline Cares, Author of Becoming You – Stories of Courage & Vulnerability, Founder of Vibha – Community for Inclusion
6.10 pm to 7.00 pm
Non-Obvious Trends Shaping Businesses, Careers & Societies
Rohit Bhargava – Author of Non-Obvious Trends – WSJ Bestseller
Prateek Raj – Author of Evolution of Business and Markets – How Free and Inclusive Societies Emerge, Prof. of Strategy, IIM Bangalore
Sandeep Das – Director PWC, Author of Hacks for Career and Life – A Millennials’ Guide to Making it Big
In conversation with Madanmohan Rao, Research Director, YourStory
7.00 pm to 7.45 pm
2020 BBLF CK Prahalad Best Business Book Award Ceremony
Introduction to the award by Benedict Paramanand, Author of CK Prahalad: The Mind of the Futurist, Smash! The Rise of Indian Badminton: Stories of Grit & Triumph
Relevance of late Prof. C K Prahalad’s Ideas today by Narayanan Ramachandran, CK's student and former head of Morgan Stanley India
Presentation of the award by Mrs. Gayatri Prahalad and Deepa Prahalad
Award Acceptance speech by Mihir Dalal, Author of Big Billion Startup – The Flipkart Story
Fireside chat with the Jury Prof. Rishikesha Krishnan, Director IIM Bangalore, one of the 4 Jury members, about how the jury picked this book and not the others in the shortlist
Xavier's MasterClass - 30th October 2020 - 2 pm to 4 pm
Who really wants to read your book?
Xavier PRabhu
Founder & MD, PRHUB + President-APAC and Global board member, IPREX
‘Author & Book Branding’ by Xavier PRabhu, Founder, PRHUB
Does a good book establish you as an author or is a book read because you are known and looked up to, for your opinions and thoughts?
Do you need to therefore build your own personal brand first or market the book once it is ready to be published?
Come, discover answers to these and other questions at an exclusive workshop.
Key takeaways
Building the right strategy and approach to marketing your book
Key tools and media to be considered
Building your brand as an author
Case studies and talks with reputed authors
Xavier PRabhu, Founder & MD, PRHUB + President-APAC and Global board member, IPREX: One of the leading names in the Indian branding and communication space, Xavier is sought after by leaders from both private and non-profit sector for counsel on brand building, image building and reputation management. He has been an journalist, entrepreneur, consultant, copy-writer and teacher in his 26-year career.
He has worked closely with some of the largest global publishers on their Indian PR/communication support and also successful promotion of individual authors/books like Start-up Diaries, Oh BPO!, Drowning Fish, A passionate gospel of True Love, Master Growth Hacking, You are the key - Guide to Social Selling, among others.
A sought-after speaker, he is among a handful of Indian communication professionals to have spoken in 13 countries and interacted with 1 lakh+ students (management, communication and engineering) across educational institutions in India and overseas.
Mihir Dalal Jessie Paul
Ganesh's MasterClass - 31st October 2020 - 2 pm to 4 pm
That First Book - Take your book from idea to market
Ganesh Vancheeswaran
Personal Branding Coach, Editor of Books, Writer, Voice-over Artiste, Author of 'The Underage CEOs: Fascinating Stories of Young Indians Who Became CEOs in their Twenties'
Want to become a published author?
Want to get your book out in its best version?
Then this session is for you.
Writing a book is a great way to take your story to the world, reach a new audience and strengthen your personal brand.
In "That First Book", you will learn the entire process of writing and publishing a book quickly and impactfully. How to identify a topic, how to structure the book, researching it, pacing out your writing, getting the book published, promoting it...all these and more will be covered in this session.
Conducted by author, editor of books and personal branding specialist Ganesh Vancheeswaran, this session is a crash course on writing and publishing a book. Ganesh is the author of the popular book "The Underage CEOs". Published by Harper Collins, it has been reprinted multiple times. Ganesh has helped scores of people write and publish their books.
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